It is very common these days to have a web site if you work from home. Do you have a web site, or are you considering creating a site for your biz? If you answered yes, there are a few things that you want to keep in mind:
- Is your site user-friendly? Nothing is more annoying than visiting a web site and not being able to locate the information that you need (especially when you know it is there.....somewhere...buried). How many links would a user have to go through to find information? Consider all of the elements of your site. Now count the links that a user would have to go through to get to each element.
- Make sure your text is easy and large enough to read.
- Make certain that links are easily located.
- Display your contact information, especially if you are selling products or accepting payments. I understand not wanting to post a physical address if you are working from home. (You don't want a weirdo showing up at your door.) In this case, a post office box is perfectly suitable. (After all, you have to be careful these days.)
- Is your site visually appealing? Do your colors go well together? Make sure they are not too flashy or overwhelming.
- Does your page load easily? Some people do still connect via phone lines, and they will not wait for hours for your page to load. They will simply go somewhere else. In my opinion, a simple web site is best. Flashy is not necessary. People usually just want to find the information they are searching for, and they want to do it as quickly as possible.
Friends are great for assistance in checking your site. Sometimes they will think of things that you did not. Have them help you with your site evaluation, and ask them to be honest. (Yes, you have to listen to them.) That is the only way it will work.
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